Shopify SMS Recovery System
Abandoned checkout texts, an SMS sign-up pop-up and a post-purchase welcome text for a UK baby-products brand. Built in GoHighLevel and connected to Shopify and Klaviyo.
Texts that bring shoppers back, only to people who asked for them.
A UK baby-products brand on Shopify had a “Text me exclusive offers” box at checkout, but nothing was ever sent to the people who ticked it. Shoppers who left with a full basket only heard back by email.
I connected the store to GoHighLevel and built three text flows: abandoned checkout reminders with a unique discount code, a sign-up pop-up that texts each new subscriber their code, and a welcome text after purchase. The reminders are timed around the brand’s existing emails, so customers get a clear sequence rather than a pile of messages.
Every text goes only to customers whose consent is on record, and a weekly report shows exactly how many orders each code brings in. Delivered as a white-label build for a UK agency partner.
Quick Facts
Opt-ins collected, no texts sent.
The store was already asking customers for permission to text them, but nothing was connected behind it. The brand also wanted replies handled properly and every discount to be trackable.
- Customers ticked the texts box at checkout, but no texts were ever sent
- Abandoned baskets were followed up by email only
- The 10% offer on the checkout box had been taken down, because nothing delivered it
- Shopify’s own texts are send-only, with no inbox for customer replies
- Each shopper needed their own discount code, and Klaviyo can’t pass its codes to other systems
- Shopify only records text consent before purchase in some cases, so who could be texted had to be checked first
Three text flows. One clear sequence.
Store Audit & Plan
Reviewed the checkout and the existing emails, then agreed a two-text plan with the brand: four messages over two days instead of five over three, to keep opt-outs down.
Abandoned Checkout Texts
A reminder around 20 minutes after checkout with a unique 10% code (orders over £50, valid 48 hours), then a final text around 40 hours before the code expires.
Consent Checks
Tested exactly how Shopify records text consent, and only texts customers whose opt-in is on record. Texts go out within set sending hours and stop the moment an order is placed.
Klaviyo Sign-up Pop-up
Connected the brand’s Klaviyo “SMS Sign Up” form to GoHighLevel, so every new subscriber is texted their own 10% code automatically.
Post-purchase Welcome
Customers who opt in at checkout and complete their order get 10% off their next order, so the checkout box can promise the discount again.
Replies & Reporting
Replies get an automatic message pointing to the brand’s contact page, and a report every Monday shows the orders and revenue from each code.
What makes this system work.
Unique Codes
Every shopper gets their own Shopify discount code, so codes can’t be shared and every sale is tracked.
Stops on Purchase
The moment someone completes their order, the reminders stop. Nobody is chased for a basket they already bought.
Fits Around Email
Texts are timed between the brand’s existing reminder emails, so each message lands at a different moment.
Opt-in Only
Only customers whose text consent is on record are contacted, protecting the brand and its sending number.
Replies Handled
Anyone who texts back gets an instant, friendly pointer to the right place to get help.
Weekly Reporting
A Monday email shows the orders and revenue from each code, so the brand can see exactly what the texts bring in.
Live, tested and measured.
Losing sales
at checkout?
I build SMS recovery and follow-up systems in GoHighLevel that connect to your store and only text the people who asked to hear from you.